Garment Care
DISCIPLINE
Graphic Design, Art Direction,
POP Design
CLIENT
Bosch Singapore
INDUSTRY
Consumer Electronics
Bosch is seldom known beyond its famous line of power tools, but they also make a range of steamers and irons. So how do you take the quality assurance from such a masculine product and apply it to the more feminine realm of clothing care? Well, we took it at face value, by uniting the dependability of Bosch with a lighter, white-background based design that retains all the DNA and appeal of the brand.